According to a Microsoft study on workplace trends, 62% of workers say they spend too much time searching for and managing information in their working day, reducing their productivity and ability to innovate. Artificial Intelligence (AI) is poised to change this, automating processes and making it easier to access information in seconds. Here are 5 … Continued
According to UNE 166006:2018 – SURVEILLANCE AND INTELLIGENCE is an ethical and systematic process of collecting and analysing information, using public, legal and accessible sources, about the business sector environment, competitors and the organisation itself, and communicating its meaning and implications for decision-making. Espionage involves unauthorised or unlawful access to confidential information. Industrial espionage is … Continued
Business intelligence has evolved into more sophisticated practices that allow companies to understand both their internal operations and the competitive environment in which they operate. Today I talk to you, from an Anglo-Saxon point of view, about how Business Intelligence (BI) and Competitive Intelligence (CI) approaches can contribute to the development of companies that are … Continued
What are Insights Driven Organisations (IDOs)? In a data-driven world, Insights Driven Organisations (IDOs) excel at transforming data into actionable knowledge for strategic decision making. IDO is not just a new buzzword, it is a fundamental approach that leverages data, analytics and the ability to use AI to improve decision-making, drive innovation and growth. A … Continued
In an increasingly challenging business environment, having tools to help us understand market forces is crucial. Michael Porter’s 5 Forces allow us to structure competitive analysis in a precise way, helping us to focus competitive intelligence and surveillance where it has the most impact. In this publication, we will delve into how to combine Porter’s … Continued
Nowadays, the main objective of organisations and individuals themselves is not only to survive, but to thrive in an increasingly dynamic and competitive environment. During the VII Conference on Innovation based on Innovation Surveillance and Ideation organised by InTool, we were honoured to have Javier Martínez Aldanondo, partner of Culture and Learning at Knowledge Works, … Continued
This publication will discuss a topic that often causes confusion in the business world: information monitoring and management. Companies often have misconceptions about this fundamental process, and it is important to disprove them so that you can make the most of its benefits. Myth 1: “It requires a large investment of time and effort”. It … Continued
During the 6th Conference on Innovation based on Surveillance and Intelligence that we held on 2 November 2023, several experts shared their ideas on the fundamental role that Artificial Intelligence (AI) and Collective Intelligence play in the future of these processes. What became clear is that this is not a competition between these two intelligences, … Continued
Those who have to manage patents know how important and how critical it is. It is an indispensable task, but at the same time a very thankless one: unreadable, unfriendly information. Those companies that receive dozens of patents per week do so because it is probably essential for their sector and nothing can escape them. … Continued
